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What's the Big Deal with Matcha?

Posted by Sarah Hamilton on
What's the Big Deal with Matcha?
Matcha has been growing in popularity throughout the West for the last several years, but has been a favorite drink in Japan for centuries.  Popular as a health drink, matcha is also found in smoothies, desserts and in lattes.
How is Matcha Made?
Matcha is made from shade-grown tea leaves that are also used to make Japan's highest grade of green tea, Gyokuro.  Tea bushes are covered several weeks before harvest.  By shading the tea bushes, growth is slowed stimulating an increase in chlorophyll and amino acids like theanine. At harvest only the best leaves are picked and laid flat to dry. Then the stems and veins removed and the leaves are stone ground to form a finely ground powder, or matcha.
Why is Matcha Healthy?
A cup of matcha has about the same amount of caffeine as a shot of espresso or a cup of coffee.  But in addition to caffeine, matcha also contains the amino acid L-Theanine, which balances the caffeine and brings about a steady energy without the normal caffeine jitters.
Because you are drinking the entire tea leaf, matcha has more antioxidants than a cup of green tea. Those antioxidants including catechins such as EGCH (epigallocatechin gallate), which has been reported to have cancer fighting benefits. Other studies have linked green tea to a variety of health benefits like preventing heart disease, type 2 diabetes and cancer and even encouraging weight loss.
Our Matcha is Ceremonial Grade and we offer it in 40 g metal tins that make about 22 cups.  And if you love a daily matcha, we offer a subscription service.  We'll send you matcha every month, so that you never run out.

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